Objection Handling · Sales Process

Corona Strategy 4 – Do not even attempt meeting the customer NOW

Building customer trust is as much of what you should say and do, as it is on what you should not say or do. On 13th April I had written on a strategy (Read Corona Strategy 3 )to follow for building customer relationship and customer trust, on what you should say or do. This article… Continue reading Corona Strategy 4 – Do not even attempt meeting the customer NOW

Finance for Life Insurance · Financial Education for Marketing

What is CAGR? How should it be used in investment decision-making?

The Compound Annual Growth Rate (CAGR) is a frequently mentioned rate in investment analysis. When you hold investments for a number of years, in some years the rates are higher than in other years. The rates keep changing from year-to–year. The CAGR smoothens a number of annual rates that an investment may give over a… Continue reading What is CAGR? How should it be used in investment decision-making?

Finance for Life Insurance · Financial Education for Marketing

When do you earn money on ULIPs or Mutual Funds?

Simply buying a ULIP or a mutual fund does not get you returns, no matter what the past history of return on the fund was. In fact never look at the past history. There are two circumstances when you have a higher possibility to earn money on ULIPs. The two conditions are When you buy… Continue reading When do you earn money on ULIPs or Mutual Funds?

Finance for Life Insurance · Financial Education for Marketing

Pension Schemes should be Defined Benefit

The National Pension Scheme offers investors options in the kind of investment fund they would like to invest, based on their risk appetite. Among the options are equity based investments, where up to 50 % and up to 75 % of the invested amount is invested in equities or shares. The primary objective of choosing… Continue reading Pension Schemes should be Defined Benefit

Financial Education for Marketing

ULIPs vs. Traditional: Whats the difference?

With LIC launching two ULIP schemes in recent times, the flavor of the season seems to be ULIP. Agents are by and large not too keen to sell ULIPs. Having burnt their fingers earlier, this is understandable. However there is no need to put a blanket ban on selling ULIPs. ULIPs are complicated products. Selling… Continue reading ULIPs vs. Traditional: Whats the difference?